Our Lamb

Lamb Like No Other

“Roaring Forties Lamb is a unique Australian product, and the closest thing I have tasted to the highly prized ‘L’agneau de pré-salé’ from Normandy in France.

The meat is tender and flavoursome, with a very special, lightly herbaceous background taste. It represents the very finest lamb from Australia”

Jacques Reymond, Jacques Reymond Restaurant, Melbourne

The Roaring Forties
Highlighted region in Southern Australia

The “Roaring Forties” are named after the ferocious winds that circle the southern hemisphere at the 40th degrees of latitude.

Distant oceanic storms and swells that push up from Antarctica give rise to regular and strong westerly winds.

Blowing over thousands of kilometres of southern ocean, these famous trade winds carry the cleanest air in the world – as measured by the CSIRO monitoring station at Cape Grim.

With the climate tempered by the regular climate that the winds bring, the fertile lands of Southern Victoria and Tasmania provide green grass – year round.

It is one of the most ideal regions in the world to grow premium lamb.

Quality Process

All Roaring Forties Lambs are hand-selected and graded against 9 separate, stringent criteria.

Each lamb must be checked off by 2 highly skilled senior graders before making the cut. Less than 20% of all lambs reach the quality specifications laid out within the program. It truly one of the most rigorous grading schemes for lamb in the world, and results in consistency and quality like no other.

The product is produced at third generation family abattoir M.C Herd in Geelong, Victoria. It is ideally located to minimize transportation times for animals throughout the Roaring Forties sourcing regions, and for quick access to the main distribution terminals in Melbourne.

The plant is fully export accredited with AQIS and BRC certification, and all lambs processed conform to Halal standards.